One of the challenges of using social media is having a clear process for updating all your various social media sites, like Facebook, LinkedIn, Twitter etc. I found this great article which made a lot of sense. It took some doing but well worth it. In short:
- My blog is ‘Home Base’ and the place for sharing ideas, great people and great places that I bump into.
- My ‘Outposts’ are Twitter, Facebook and LinkedIn, and I want them to connect across and at the edge of my social circle, and drive people to the blog site, its all about me!!.
The process:
- I do my blog entry in Microsoft Word, as it can publish straight out of Word to my WordPress site, with all the goodies like spell check and hyperlinking
- WordPress ‘shares’ to Twitter with a tiny URL that links back to the original blog post
- Twitter then updates Facebook and LinkedIn with the Tweet, and the URL back to the blog post.
Job done, now all I have to do, is actually post something interesting on the blog site, on a regular basis……maybe tomorrow.